Members expect fast, intuitive ways to open the products they need—whether they are banking online, visiting a branch, or applying for a loan. For credit unions, a connected origination experience reduces friction for members and team members and creates a stronger path to deeper member relationships and sustainable growth.
Grow Financial Federal Credit Union is showing what that looks like in practice. Since implementing MANTL, Grow increased account opening volume by more than 3X and achieved a sub-three-minute account opening time online and a sub-five-minute account opening time in branch. With MANTL, members can also seamlessly open additional share accounts directly within the deposit application—making it easier to deepen relationships, increase wallet share, and unlock new growth opportunities. Now, through its MANTL and MeridianLink Point-of-Sale (POS) integration, Grow is extending that connected experience beyond deposits to loans, creating a unified path for members to access both the deposit and loans products they need.
In this conversation, Grow Financial’s Jared Barr, Chief Experience Officer, and Haley Anderson, AVP Digital Experience, join David Carlson of Alkami to discuss how the credit union is using one origination platform to support relationship growth, expand channel adoption, and deliver a seamless experience for members and team members. Together, they’ll explore how financial institutions can leverage one platform to connect origination across channels, account types, and deposits and loans to build a more unified path to growth.
Key Takeaways
- Unifying Online and Branch Channels: Learn how 25 branches modernized origination on MANTL within one month of go-live.
- Increasing Wallet Share: See how account holders can open additional accounts seamlessly within digital banking, increasing wallet share and growth opportunities.
- Accelerating Account Opening: See how Grow reduced account opening time to less than three minutes—more than four times faster than its previous solution.
- Improving Operational Efficiency: Discover how less than one in four applications requires manual review.
- Creating a More Connected Lending Journey: Learn how the MANTL and MeridianLink POS integration is helping Grow establish one front door for deposit and loan origination.
- Expanding Funding and Member Value: Explore how seamless servicing like debit-card attachment, pre-enrollment, and streamlined onboarding help support deeper member relationships.