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When someone does great work, they usually get rewarded with more work. We decided to invest in them.
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- Rob Hoyle, Chief People & Technology Officer
A strong culture depends on recognizing the people who bring it to life — but meaningful recognition can be difficult to deliver. Vantage West Credit Union ($3.2B, Tucson, AZ) faced this exact challenge: how do you celebrate standout, or even everyday contributions in a way that feels genuine, inclusive, increases employee engagement, and ties back to organizational values
The solution was a dual-award recognition strategy designed to spotlight both everyday acts of kindness and larger, more measurable institutional impact. These programs are actively reinforcing the credit unions culture while motivating continued excellence of all their employees.
In this webinar, Rob Hoyle, Chief People & Technology Officer at Vantage West Credit Union, shares how the organization designed and launched two distinct recognition programs that elevated employee engagement and strengthened workplace culture.
What you’ll learn:
Rob is a people-first style leader who is energized by solving complex challenges through innovation and collaboration. With more than 25 years of experience leading technology teams, he currently serves as Chief People & Technology Officer at Vantage West Credit Union, where he oversees People, Technology, App Development, Information Security, and the Project Management Office. Rob is known for building strong cross-functional partnerships and driving initiatives that enhance both member and employee experiences.
