Live Webinar

The Financial Impact of Investing in the Member Experience

Speaker Information:

Jake Foreman, Chief Program Officer, Member Loyalty Group

What’s the ROI on a Member Experience program? Focusing on the member experience feels like the right thing to do, but executives are always seeking data to quantify the relationship between loyalty and bottom line results.

With a robust benchmark consisting of over 8.5 million surveys from over 160 credit unions, Member Loyalty Group has been able to consistently quantify the linkage that exists between loyalty metrics and financial performance.

Sponsored by:

When?

Wednesday, May 4 | 2:00 PM ET

Callahan & Associates | 1001 Connecticut Ave. NW, Ste. 1001 | Washington, DC 20036

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Key Takeaways:

Credit unions that invest in the member experience consistently outperform the industry in key financial performance metrics

The impact of higher loyalty scores, including comparisons between loyalty leaders/laggards, in key financial metrics. These metrics can be categorized into earnings, asset quality, growth, and product participation metrics.