To help your credit union equip your decision-makers with a purpose-first mindset and truly differentiate yourself from your competitors, every decision that you make needs to support your purpose. Purpose needs to live in every. single. employee.
When your employees understand and embrace your organization's purpose they are:
- Inspired to do great work.
- Committed to delivering on your company's promise.
Sustainable Business Strategy With Rebecca Henderson
Offered in collaboration with Harvard Business School Online
Sustainable Business Strategy with Rebecca Henderson helps credit union leaders think about "what sustainability means for the credit union industry", as well as how to rethink their roles and responsibilities to members, employees, communities, the environment — today, tomorrow, and into the future.
This three-module, high-impact course incorporates short video lectures, case studies modeled after the Harvard Business School case methods, and active learning experiences.
The modules are completed over six weeks and encompass both individual and team-based learning activities. Your learning concludes with a virtual Capstone discussion to put learnings into motion and a two-day in-person Purpose Symposium to build a network of purpose-focused peers and create actionable takeaways.
- Out-perform the market.
- Have an easier time attracting and engaging employees.
- Are changing the way businesses think about their roles in communities and society.
One virtual capstone discussion with all cohort participants to put course learnings in motion.
ORIENTATION: Welcome & Introduction - Introduction to the course platform, curriculum, and participant expectation.
MODULE 1:
Business Case For Change - Analyze industry disruptions and business uncertainties as well as building a case for business models that create shared value. This module features case studies from Unilever, Walmart, and Transatomic Power.
MODULE 2:
Driving Change At Scale - Understand what purpose driven firms are doing and why they are successful. This module features case studies from Walmart, Unilever, King Arthur Flour, and Public Good Simulation Game.
MODULE 3:
Purpose-Driven Systemic Change - Evaluate the role of governments and other institution in large-scale change and start to talk about personal plans YOU can take. This module features case studies from Norsk Gjenvinning, Calvert, and Walmart.
VIRTUAL CAPSTONE:
Put The Course Learnings In Motion. Bring the course learnings together and work with your cohort to explore key takeaways you can adopt to move your institution and the industry forward.
2-DAY PURPOSE SYMPOSIUM:
Grow your network of purpose-focused professionals and create actionable takeaways for your credit union and the industry.
The curriculum and learning experience presented in Sustainable Business Strategy With Rebecca Henderson helps credit union influencers learn to lead with purpose and re-think their roles and responsibilities to:
- Their Members
- Their Employees
- The Communities They Serve
- The Environment
This transformational learning experience will help credit unions service key stakeholders today, tomorrow, and into the future.