Is Your Credit Union Truly Member-Centric?
Event Details
Session 5: “Is Your Credit Union Truly Member-Centric?”
Evaluating whether a credit union is truly member-centric is tougher than many might want to admit. How does a credit union determine if it is truly member-centric or just hiding behind a wall of words? And how can more move into the former?
Being member-centric means more than offering lower loan rates and higher savings rates or even being accessible — those are just table stakes. It means understanding the changes and challenges members are experiencing and having the imagination and institutional agility to respond.
Join Alix Patterson, partner at Callahan & Associates, to discuss how credit unions are bringing members into the conversation and taking action to ensure their cooperatives remain “all about their members” — even as needs and demographics change.
Attendees Will Learn:
- How to bring members into the process to learn what they need.
- What it could mean for the industry to "win at the margins."
- Success stories of credit unions who are walking the walk.
- Tips to help your credit union become even more member-centric.
About The Series
Join Callahan & Associates’ senior leadership team in this year-long webinar series as they address why credit unions need to be asking tough questions now and how this year’s big idea applies specifically to strategy, culture, member service and planning.
Register for the entire series to explore how larger trends are relevant to the credit union industry, how to frame new strategies for your credit union, and pinpoint what your organization is already doing well and what it should do better.
Register For Session 1: Spring Is Strategy Season!
Register For Session 2: Leveraging Positive Momentum
Register For Session 3: Finding Answers To Tough Questions
Register For Session 4: A Question Of Culture
Contact Us: 800.446.7453
